Keep Your Facebook Cover Photo Simpleįacebook used to say only 20 percent of your cover photo could be made up of text, but it dropped that rule in 2013. Here are five key considerations to creating a cover photo that draws your audience in. It’s reasonable to say Facebook considers it pretty important! You’ve got a whole lot of digital real estate to play with, so you definitely want to make it count.ĭesigning a Facebook cover photo for your business page is much more than just choosing an eye-catching picture, cropping it to the right dimensions, and publishing it. Well, given that your Facebook cover photo takes up almost half the page on desktop … Steps to Create an Effective Facebook Cover PhotoĮver heard of Hitchcock’s rule? Named for the legendary movie director, it states that the size of an object on-screen should be proportional to its impact on the story at that specific moment.
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Read on to learn how to make a Facebook cover photo that shows off your brand in the best possible light. What’s the first thing they’ll see? Your Facebook cover photo. Your current and prospective customers or subscribers will visit it to check you out, see what you’re talking about, and engage with your content. The starting point for all of those things is your Facebook Business Page. You should be using it to promote your products, advertise your brand, and generally represent your company. It might not be your audience’s favorite social platform, but they’ll almost certainly be on there, which means you need to be, too. Simply put, if you’re a brand, you can’t afford to ignore Facebook. With approximately 2.5 billion monthly active users, Facebook is comfortably bigger than Twitter, Snapchat, Reddit, and Instagram combined. In reality, Facebook has barely seen a slowdown in audience growth at any point in the last 12 years. Thing is, that’s just not supported by the user data. You may hear that it’s only for “old people,” that it’s not relevant, that brands are abandoning it. It seems like every week there’s a new article about how people don’t use Facebook anymore.
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